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Why are Vector Logo Files Important?

August 20, 2017 by jaimewedholm Leave a Comment

My logo packages typically come complete with a set of web, print and vector file formats to ensure that clients have complete freedom to use their logo for any application and any size for as long as they maintain their brand. I have worked with many clients over the years who sadly were not provided […]

Filed Under: Visual Branding

What is a Logo Reference Guide?

August 7, 2017 by jaimewedholm 3 Comments

Is there Value in it, and Why You Should Care? Once a logo design project has been approved, I provide clients with a LOGO REFERENCE GUIDE outlining all iterations of their logo, the colour palette with colour code specs and a typography outline. WHY? The LOGO REFERENCE GUIDE provided is a document for you to […]

Filed Under: Visual Branding

Brand Strategy Session

April 28, 2017 by jaimewedholm Leave a Comment

BRAND STRATEGY SESSIONS Review your brand image and brand marketing strategy Map out a new plan to prioritize your branding & marketing needs How the brand strategy session works Brand Discovery exercise to help you clearly identify your business, brand, and marketing desires or goals 60 minute phone or video call with me A brief review of your current/past […]

Filed Under: Visual Branding

Transform Your ‘Old’ Content into Powerful Marketing Tools

April 26, 2017 by jaimewedholm Leave a Comment

What can you do with old or stale content? I’ve had conversations with many business owners who feel as though some of their blog content has become stale or ‘too old’ to share on social media. I am here to tell you that this may not be the case! Your content is valuable. Thoughts on […]

Filed Under: Visual Branding

[CASE STUDY] Ice Cream Shop Rebrand

April 24, 2017 by jaimewedholm Leave a Comment

Big Dipper Ice Cream Shop had reached a point where their logo no longer reflected the brand image they had worked hard to build over the years. Owners C.J. and Franziska Wessely decided it was time for a brand face lift. They wanted the new branding to reflect their high quality ice cream and professionally run business, […]

Filed Under: Visual Branding

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Download the perfect tool to help tailor your brand and make a powerful impact!

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